CADILLAC FORMULA 1® TEAM APPOINTS EXCEL SPORTS MANAGEMENT AS EXCLUSIVE AGENCY OF RECORD FOR COMMERCIAL SALES AND STRATEGY

The Cadillac Formula 1^® Team has already demonstrated significant progress both on and off the grid, establishing a strong platform across partnerships, performance, brand, and fan engagement. This next phase marks a critical step in expanding its commercial platform, with Excel tasked to amplify revenue growth through an integrated approach to partnerships. The Cadillac Formula 1^® Team and Excel will focus on evolving and scaling a best-in-class commercial ecosystem, creating distinctive, high-impact opportunities for brands. Central to this vision is the Cadillac Formula 1^® Team’s position as the only American team that is uniquely equipped to deliver innovative partnerships in the world’s fastest-growing sport. “As we establish the Cadillac Formula 1 Team as America’s Team on the global stage, we are proud to partner with an organization that shares our roots and our ambition,’’ said Tyler Epp, Global Head of Commercial Strategy, Cadillac Formula 1^® Team. “This partnership with Excel Sports Management represents the fusion of two entities dedicated to redefining the sports landscape. Together we are building a collaborative ecosystem that will offer our partners unparalleled access to the world’s most prestigious racing series.” “Formula 1 has continued to evolve into one of the leading sports and cultural platforms globally, and the Cadillac Formula 1 Team has entered the sport with a clear vision to build something truly distinctive,” said Jason Miller, EVP, Commercial Revenue & Head of Properties, Excel Sports Management. “Leveraging our global footprint and network, our focus will be on shaping a long-term commercial strategy for the modern era and aligning with like-minded commercial partners that want to come along for the ride.” About Cadillac Formula 1^® Team The Cadillac Formula 1^® Team is a specialist motor racing team competing in the FIA Formula 1^® World Championship. Backed by TWG Motorsports and General Motors, the team has operations in Indianapolis, Indiana (USA); Charlotte, North Carolina (USA); and Silverstone, Northamptonshire (UK). With the confidence to dream big and the passion to deliver, the Cadillac Formula 1^® Team is building everything from the ground up – from high-performance race cars to an inclusive, values-driven culture. The team will make its Formula 1^® debut in 2026. About Excel Sports Management Excel Sports Management is an industry-leading sports agency representing top-tier talent, blue-chip brands and marquee properties. Excel is a three-time winner of Sports Business Journal’s Best In Talent Representation and Management award and is consistently ranked as one of the most valuable sports agencies in the world by Forbes. The agency has offices in New York, Miami, Los Angeles, Dallas, Chicago, Charlotte, Geneva, and London. For more information, visit excelsm.com.